If you’re serious about building a sustainable speaking business, I’ve got a simple but powerful challenge for you:
👉 Stay consistent. Stay intentional.
Show up for the next two months like your future depends on it — because it does.
Here’s the framework:
1. Reach Out to 5 New Leads a Day (or 25 per Week)
You can spread this out daily or bulk it once a week — the key is maintaining an average of 5 new contacts per day. No full week should go by without this happening.
Where to find these leads:
- LinkedIn connections
- Past leads and inquiries
- Past clients and contacts
- Social media followers/fans
- Referrals (past and new!)
- Engaged email subscribers
- Calls for speakers in your industry or niche
(Pro Tip: Set up Google Alerts for your keywords to catch speaking opportunities automatically.)
2. Set a Minimum Speaking Fee — and Don’t Go Below It
Decide the minimum amount you are willing to accept (for example, $5,000 per talk, all-in).
Then — keep that promise to yourself.
As you build consistency in your outreach, you’ll gain more control and confidence over what gigs you say yes (or no) to.
Bonus: Want to give back with occasional pro bono or charitable talks? We can strategize how to do that — on your terms, without undervaluing your work.
3. Gain Clarity on Your Target Audience
On a piece of paper, draw a line down the middle:
- Left side: People you could realistically book with right now.
- Right side: People you aspire to work with in the next year (dream bigger!).
Start by targeting your best-fit leads today—and grow into your dream list through consistent action.
4. Prioritize Open Door Gigs
There are two types of gigs:
- Open Door Gigs = Events where your ideal buyers are in the room (like state or national association events). These gigs lead to more gigs.
- Dead End Gigs = Internal events where future buyers usually aren’t present. Valuable? Yes. But momentum often stops here.
Focus on open-door opportunities first to build momentum smarter, not harder.
(Tip: If national-level events feel out of reach, start with state or local chapters and work your way up.)
Now Here’s the Real Question:
What would your speaking business look like two months from now if you did this?
If you showed up consistently? Reached out daily? Positioned yourself as the expert you are?
✏️ Pro Tip: Write down your WHY. Post it where you can see it every day.
This is for the moments when it feels easier to quit.
Show up for yourself — and remind yourself why it matters.
Ready to Work? Let’s Chat.
If you’re ready to show up consistently for the next two months, I’ll spend 30 minutes with you — at no cost — helping you focus on your outreach.
We’ll talk about finding the right leads and building a simple, sustainable rhythm.
But if you’re also wondering:
- What should my messaging be in my outreach?
- How do I position myself as the solution they need?
- What will they find when they Google me — and is it helping or hurting my chances?
That’s where my coaching comes in.
These deeper, strategic elements deserve focused attention — and that’s exactly what I help speakers like you build.
✅ Start by showing up for yourself.
✅ Do the work.
✅ Keep the promises you make to you.
When you’re ready to take the next step, I’m here to help you build a speaking business that reflects your true value.
Two-Month Challenge: 5 Steps to Win
✅ Make 5 New Connections a Day
Show up, reach out, and build your pipeline — one quality conversation at a time.
✅ Set Your Fee — and Stand Tall
No discounts. No freebies. Your work is worth it.
✅ Get Clear on Your Dream Clients
Know exactly who you’re aiming for — and don’t waste energy chasing anything less.
✅ Choose Open Doors Over Dead Ends
Focus on gigs that open up more gigs. Build real momentum, not just one-offs.
✅ Stay Consistent, Even When It’s Hard
This is where the magic happens. Keep your promises to yourself. Watch what changes.